The 2010 South African World Cup was a little better, but overall more of the same. Tourism estimates fell short, with some estimates saying the country spent $13,000 for every tourist it attracted. South Africa spent billions to host the tournament, mostly on stadiums that had little use afterward. Then FIFA gets to come in, taking a large percentage of ticket sales and all of the broadcasting revenue.
And what is particularly malicious about his speech is that FIFA and Gianni Infantino are well aware of these statistics but are willing to ignore them because it affects their bottom-line. There is no way Infantino actually believes the reason to play World Cup's more often is that it'll somehow benefit Africans.
The same organization attempting to make this moral grandstand is the same that handed 2022 World Cup hosting rights to Qatar, a country whose long list of human rights violations include imprisoning gay people, requiring women to receive permission from fathers or spouses for many activities, and perpetuating labor laws that have led to the death of thousands of migrant-workers during construction for the World Cup stadiums.
If FIFA really cared about the countries hosting the tournament, they would use part of their considerable wealth to help with infrastructure costs. In addition, the host country would get to keep the majority of the revenue to reinvest into their economy.
But the truth is, they want to host the World Cup more often to increase their revenue two-fold. The World Cup is the money maker, so why not have it more often.
And they know that's an embarrassing reason, especially if virtually every fan, player, and coach are against the idea of changing the format from four years to two years for a host of valid reasons such as player health, novelty, and costs. So the response is to find some loose moral cause as to why you need to have the tournament every two years.
And if doing that means the president of the organization has to get on the World Stage and blatantly mislead his constituents that hosting more frequent World Cups will somehow benefit developing countries and not harm their economy like it has virtually every single time, then he'll do it.
Money talks, and for FIFA, the end goal is not civil rights or common human decency; the end goal is more money.