Here at the ICT Zone, we rely on a satirical and unconventional ranking system. No analysis, no subjectivity, if a lower-ranked team defeats a higher-ranked team, then the two teams automatically switch rankings. After all, you're only as good as your last game.
Not a lot of changes this week, but as conference basketball roles in, chaos is sure to ensue. Congrats to Bradley and Utah Valley for joining our rankings for the first time ever.
On February 22nd in Riyadh, Saudi Arabia, we will witness one of the best cards in boxing history, with all seven fights on the card being title fights that would sell out arenas if they were the main event. The 'Last Crescendo' name is fitting for a card that gets more and more intense as the fights go on, with...
It is time to rethink the way we think about sports and marketability. The global popularity of social media has fundamentally changed sports consumption and the idea of market sizes. The phenomenon fueling this belief is LaMelo Ball and what just happened with the NBA All-Star vote.
It felt like no one would ever come close to what Tom Brady did, then Patrick Mahomes happened. And now there are talks that no one will ever come close to what he's done in his first seven seasons, with five Super Bowl appearances in that period. Well, I am here to tell you that Jayden Daniels is about to have a Mahomes-esque run....
It seems the country gets increasingly more divided with each election, but there is one thing we can all agree on- no more podcasts from active professional athletes.
